1. [ Assessing Your Business Idea ]
Are you able to objectively assess business ideas?
2. [ Assessing Your Business Idea ]
Do you understand the different ways of collecting feedback on your ideas?
3. [ Assessing Your Business Idea ]
Do you feel able to assess the information gathered and form a valid judgement on your ideas?
1 out of 18
4. [ Planning Your New Business ]
Do you have an understanding of the key issues start-ups face?
5. [ Planning Your New Business ]
Can you create plans showing clarity of direction, leadership, responsibility?
6. [ Planning Your New Business ]
Are you able to undertake a variety of tasks at one time?
7. [ Planning Your New Business ]
Do you understand the legal implications of starting and running a business?
8. [ Planning Your New Business ]
Do you understand the concept of intellectual property?
9. [ Planning Your New Business ]
Are you able to set and use SMART targets?
10. [ Planning Your New Business ]
Are you able to allocate resources effectively when planning?
2 out of 18
11. [ Developing a Strategy ]
Are able to create mission and vision?
12. [ Developing a Strategy ]
Do you understand the importance of mission and vision?
13. [ Developing a Strategy ]
Do you understand how to analyse competitors?
14. [ Developing a Strategy ]
Do you understand competitive advantages of businesses and how they are identified?
15. [ Developing a Strategy ]
Can you identify a range of issues or risks within a business?
16. [ Developing a Strategy ]
Are you able to devise solutions to overcome issues in a business?
17. [ Developing a Strategy ]
Do you believe that you set realistic targets?
3 out of 18
26. [ Marketing Your Business ]
Do you understand and can utilise different marketing methods for businesses?
27. [ Marketing Your Business ]
Do you understand how marketing influences consumer decisions?
28. [ Marketing Your Business ]
Do you understand the factors influencing marketing plans?
29. [ Marketing Your Business ]
Are you able to create a robust marketing plan?
6 out of 18
33. [ Presenting Your Business ]
Are you confident speaking publicly to a number of different audience types?
34. [ Presenting Your Business ]
Are you able to present information both orally and visibly which is accessible and understandable to others?
35. [ Presenting Your Business ]
Can you produce a range of written documents using suitable formats for communications to a range of stakeholders?
8 out of 18
36. [ Presenting Your Business ]
Do you understand the purpose of market research?
37. [ Presenting Your Business ]
Are you able to identify and use different market research methods?
38. [ Presenting Your Business ]
Do you know how to analyse the results of market research?
9 out of 18
39. [ Selling Your Products and Services ]
Would you feel confident in communicating the features and benefits of a particular product of service?
40. [ Selling Your Products and Services ]
Would you say that you have strong negotiating skills when dealing with both individuals and groups?
41. [ Selling Your Products and Services ]
Do you understand the different steps in a sales process?
10 out of 18
42. [ Building Your Online Presence ]
Do you know the key attributes of a good website?
43. [ Building Your Online Presence ]
Are you aware of the different social media channels and how they can be used to promote businesses?
44. [ Building Your Online Presence ]
Do you understand the marketing tools, Pay Per Click and Search Engine Optimisation?
11 out of 18
48. [ Developing Innovation and Creativity ]
Are you aware of the difference between innovation and creativity in business?
49. [ Developing Innovation and Creativity ]
Do you believe you have the skills to foster a culture of innovation and creativity in a business?
50. [ Developing Innovation and Creativity ]
Do you feel able to review the level of innovation and creativity in a business?
13 out of 18
51. [ Managing Physical Resources ]
Do you have the skills and knowledge to manage stock control?
52. [ Managing Physical Resources ]
Do you understand how information and data can be used in the management of physical resources?
53. [ Managing Physical Resources ]
Do you understand the elements of a strong procurement process?
14 out of 18
63. [ Developing a Customer Service Focus ]
Do you understand the term ‘customer service focus’?
64. [ Developing a Customer Service Focus ]
Do you feel confident in being able to devise customer service standards for a business?
65. [ Developing a Customer Service Focus ]
Could you describe the characteristics of an organisation that has a customer service focus?
17 out of 18
